For brands
How do we start a campaign with one of your creators?
Email info@darkvarsitydigital.com with the product, the audience you want to reach, your timing and your budget. We match briefs to creators whose audience genuinely fits, so the more specific you are, the better the match.
What does running a partnership involve?
You have one point of contact from first call to final asset. We handle scope, rates, contracts, deliverables and timelines, and keep the creator and your team working to the same plan.
Can we use the content in paid ads?
Yes, when it’s agreed in the contract. Usage, whitelisting and paid-media rights are set out up front, before anything is made, so nothing needs renegotiating later.
How current are the follower counts on this site?
Each creator’s figures carry the date they were recorded, and they change over time, so ask us for current numbers when you send a brief. We don’t add counts across platforms into a single total, because one person can follow a creator in more than one place.
For creators
How do I ask about representation?
Email talent@darkvarsitydigital.com with your handles, where you’re based and what you want from representation.
Is there a minimum follower count?
We don’t publish one. The roster is deliberately small, so we sign few creators and consider each one individually.
What does management include?
Day-to-day representation: inbound and outbound deals, rate setting and negotiation, and the longer decisions about where your platform goes next. We also concept, shoot and edit content, for brand campaigns and for your own channels.
Do I need to be based in Los Angeles?
No. We’re based in Los Angeles, and the creators we represent are based in Los Angeles and New York.
For brands and creators
What kinds of creators do you represent?
Creators working across beauty, lifestyle, fashion, self-care, tech and travel. You’ll find each creator’s focus on our roster.
Who runs Dark Varsity Digital?
Our founder, Deion Gill.
Something we haven’t covered? Brands can write to info@darkvarsitydigital.com, and creators to talent@darkvarsitydigital.com.